What does this book do?
The book not only explains cultural and individual differences in management values and behaviour. It also helps you to handle these differences.
It gives you the knowledge you need to understand but it also describes the skills and competences you need to work effectively across cultures.
Who is this book for?
If you are working internationally (or are about to do so) and you realise that things are not quite the same as they are at home but are not quite sure how to handle them, then this book is for you.
It will be useful to the business traveller, the expatriate manager, or anybody working in an international company alongside foreign colleagues, in a joint venture or in an international virtual team.
The book has been written particularly with readers of English as a foreign language in mind. It contains a glossary of difficult terms and words, and the layout with many graphics, tables and lists makes the book easy to read.
Who is this book not for?
The book is not intended for intercultural trainers and HR developers: they should already be dealing with these things in their training seminars! Nor is it intended for researchers or university teachers. Although the book is based on knowledge and insights developed by researchers, they will probably not find it sufficiently detailed or technical.